Our World Underwater
Dive & Travel Shows
Our World Underwater
Dive & Travel Show
Chicago, IL – February 29- March 1, 2020
For over 47 years Our World Underwater has brought divers together for the finest consumer based dive and travel shows in the country. Our shows feature a packed exhibitor floor filled with diving destinations, equipment and training facilities. To enhance the experience for the attendees, OWU offers a film festival, seminars and workshops. Production of shows in Chicago and Dallas means OWU is your Midwest source to get in front of your perfect dive and travel customers.
- 18-25 5.9% 5.9%
- 26-35 10.97% 10.97%
- 35-45 21.41% 21.41%
- 46-65 54.5% 54.5%
- 65+ 4.4% 4.4%
- Single 25% 25%
- Married 59.70% 59.70%
- In a Relationship 10.65% 10.65%
- HIgh School 9.18% 9.18%
- Some College 27.74% 27.74%
- College 59.18% 59.18%
- Under $25,000 5.59% 5.59%
- $25,000 – $50,000 12.87% 12.87%
- $50,001 – $75,000 23.31% 23.31%
- $75,001 – $100,000 19.30% 19.30%
- $100,000 + 4.4% 4.4%
- Yes 86.39% 86.39%
- No 10.86% 10.86%
Social Media Use
- Facebook 54.43% 54.43%
- Twitter 8.54% 8.54%
- Linked In 19.62% 19.62%
Dive Center Advantage
- Exposure of your center.
- Get your name out there.
- Meet customers you have not seen in a while.
- Meet divers new to the area.
- You can visit with your existing customers and recruit new ones.
- New customers who are excited about diving.
- Can sell basic equipment to attendees as well as other items to the non-divers while making their dream of scuba a reality.
- Promote your upcoming dive trips.
- Dive Manufacturers Advantage.
- Visit with Midwest divers and learn their special interests.
- Introduce your product line to both divers and non-divers.
- Exhibit products that may not have been displayed in the local stores.
- Promote your products.
- Open new accounts.
- Customers have the opportunity to to meet with and talk to you reps to answer technical questions and give advice.
- Link with dealers and bond with customers.
- Manufacturers receive feedback from people that use the equipment.
Dive Travel Advantage
- Cross promote your properties.
- Promote with dive centers on receiving open water and continuing education referrals.
- Highlight your property.
- SELL travel to divers looking to get away from the brutal Midwest winter!
- Offer all-inclusive packages featuring scuba diving. Have one of our mid-west stores train them in the classroom and pool, and come to your area for completion.
- Live aboard can introduce new/non-divers to a whole new concept of travel.
- Can fill up destinations during non-peak seasons.